Friday, March 28, 2008

Serviced Apartment sector BOOMS



Competition will increase with the number of units set to rise to 6,580 by 2011, stoking fears of oversupply

Central Lumpini is considered a prime location for serviced apartments, Grade A as well as Grade B. The price for Grade-A apartments is about Bt1,222 per square metre while Grade-B apartments are available for about Bt1,100 per sqm, according to research by Colliers International (Thailand).

Central Lumpini runs along Rama I, Rajdamri, Wireless, Ploenchit and Langsuan roads and serviced- apartment projects include Cape House, Centre PointWireless and Natural Ville.

These projects comprise 1,984 units.

Another 578 units will be added in the year 2011, the research said. These will be in the Bliss Residence at Soi Ruamrudee, the Baan Rajprasong at Soi Mahadlekluang 3, the Noble Ambience Ruamrudee at Soi Ruamrudee 2, the Siam Kmpinski at Rama I, at St Regis at Rajdamri Road, and two new projects on Ploenchit Road.

Colliers’ managing director Patima Jeerapaet said Central Lumpini was experiencing strong demand because the area is conveniently located for business travellers and tourists.

Meanwhile, Grade- A serviced apartments in the central business district (CBD), which stretches from Silom Road and Sathorn Road as well as other sois in between, ranks second in terms of offer price at Bt1,210 per sqm.

This is followed by the Sukhumvit area, where prices stand at Bt1,093 per sqm.

For Grade- B serviced apartments, prices in the Sukhumvit area are at Bt1,057 per sqm, followed by the CBD where prices stand at Bt738 per sqm.

Patima said demand for GradeA and B serviced apartments arose from the growing number of expatriates.

However, he said, nearly 6,580 new serviced apartments, which will be launched from next year until 2011, would stoke further competition in the market.

“Developers planning to build new serviced apartments this year will have to consider that there might be a oversupply situation by 2011,” he said.

Thursday, March 27, 2008

Sukhothai in the lap of Luxury

Fifty per cent of the units at the Sukhothai Residences luxury condominium project on Sathorn Road have already been sold. The value of the project is Bt5 billion.

The project has been developed by HKR Asia Pacific, a subsidiary of Hong Kong-based HKR International.

The project was launched last year with a starting price of Bt220,000 per square metre for a standard unit and Bt340,000 per sq m for a penthouse.

“We aim to provide a dream home for the discerning few who value luxurious living and appreciate the Sukhothai culture,” Benjamin Cha, director of HKR Asia Pacific, said.

The Sukhothai Residences comprise 187 units, with sizes ranging between 100 sq m and 1,200 sq m, as well as nine unique penthouse units.

The largest of these penthouses, the “Sky Villa”, will have its own 18metre swimming pool, a patio garden and interior designs which the developer describes as “truly exceptional”.

The company expects unprecedented bids for the “villas” and said the units will set a new benchmark in the Bangkok penthouse market.

Rising 41 floors, the Sukhothai Residences will include some of the most modern and aesthetically pleasing facilities.

These include a 50-m swimming pool and floating pavilion, which will house a juice bar, a gymnasium, a yoga and aerobics studio, steam rooms and a sauna. Other attractions include a concierge service, children’s playroom, landscaped gardens, tennis courts and basement car parking, as well as a full suite of management services.

Construction for the project is set to begin this year and development is expected to be completed by 2011.

Bangkok score over cities in the Region

In recent years, condominiums have become the highlight of the Bangkok property scene. The cost of commuting and rapidly changing lifestyles of Thais are the driving forces behind the boom, especially in the downtown condominium market.

Condominiums are attractive to not only the young, but are in high demand among the elderly as they choose them over big houses. The availability of a wide range of options in the condo market in Bangkok, in terms of unit sizes and grades, has also made the segment more attractive.

Even though the prices of condominiums have gone up substantially in recent years, investors in the region still consider Bangkok luxury condominiums good value for money.

To take a comparative view, a super-luxury three-bedroom unit in the new Royce Private Residence Sukhumvit, covering 255 square metres, costs between Bt38 million and Bt40 million, while a similarsized unit in Dynasty Court in the mid-levels of Hong Kong costs about Bt250 million.

Meanwhile, a four-bedroom unit at Ritz Carlton Residences in Singapore, covering 284sqm, costs a whopping Bt360 million.

Bangkok offers better value over Ho Chi Minh City.

A 193- sqm home at the Millennium Residence in Bangkok’s Sukhumvit area, a high- rise with panoramic lake views, costs between Bt23 million and Bt25 million, compared to the about Bt32 million that a three- bedroom unit covering 163sqm in District 1 of the Vietnamese capital costs.

Investors with a budget of between Bt13 million and Bt15 million can buy a brand- new luxury two-bedroom condominium covering about 100sqm at the Athenee Residence on Wireless Road or The Met in Sathorn.

In Hong Kong and Singapore, the same amount of money would fetch just a 32-sqm studio.

In Bangkok, older properties are still cheaper and the coverage area larger.

For example, a 260-sqm, threebedroom unit at President Park costs Bt15 million, while a 366-sqm, fourbedroom unit at the Habitat Sukhumvit costs just Bt21 million.

Prices in Bangkok are about the same as in Beijing and Shanghai. Only Jakarta, Manila and Guangzhou offer lower prices.

Many investors may ask whether property prices in Bangkok will match those in Singapore or Hong Kong.

Prices in Bangkok, in most cases, have been driven by an increase in land prices and construction costs.

Bangkok is one of the few cities in Asia where the construction cost per square metre of saleable area is higher than the land cost element.

In the past, the land cost constituted less than 15 per cent of the total development cost.

However, with significant increases in land prices, especially in the city centre, the land cost has now gone up to about 22 per cent to 25 per cent of the overall cost.

In Singapore or Hong Kong, the land-cost element can exceed 60 per cent.

We have seen similar trends in prime residential areas of Bangkok, where there is a large price differential compared to the sutuation in non-prime locations.

Prices of condominiums in prime downtown locations of the city are likely to increase further, but will never catch up with those in Hong Kong and Singapore where there is a severe limitation on prime land for development.

This controls the supply and makes the market more stable for investors ensuring lower volatility in prices.

Also, the regulations over foreign exchange and ownership in these cities are more flexible and more investor-friendly than in Thailand.

Other related issues, such as taxation on investment and capital gains, are also clearly defined.

However, Bangkok remains a location that offers a wider range of high- quality properties in prime locations, at affordable prices for international investors.

Bangkok’s lifestyle is also more attractive, given the city’s superior healthcare, communications, shopping and transportation facilities.

With the existing selection of attractive projects, an investment in a Bangkok condominium is likely to generate good returns over the short and long term.


The Circle (Bangkok)


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Airport Link Terminal Development Area
Rendering






Tuesday, March 25, 2008

The Pano (Bangkok)


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Vicente (Bangkok)

Silom-Sathorn Bt1,150Sqm - Sukhumvit Bt1,031Sqm (Rent/month)

MILLIARD BOUTIQUE APARTMENTS is one of the 17 projects coming up on the stretch from Sukhumvit Sois 59 to Soi 61.

MARKET WATCH
CONDOS FOR RENT GROWING AT HEALTHY RATE
Developers target expatriates with the launch of residential projects in the rental segment
residential projects targeted at expats have continued to attract demand, which is apparent from the many new single-detachedhouse projects being developed especially for renting out.

Many developers are also launching projects and packages in this segment.

Developers of many luxury condominiums in Bangkok’s central business district area are also allocating some units to be rented out. The stretch from Sukhumvit Sois 59 to 61 has as many as 17 projects coming up.

Milliard Boutique Apartments is the latest of these. Launched early this year, the building is located at the end of Sukhumvit Soi 61. It has the distinction of being certified by the Bangkok Metropolitan Administration as an example of a clean and beautiful environment maintained well by residents.

Parnelly Property Management managing director Suwat Sasitorntada said the project, which occupies 548 square metres, was originally constructed as a five-storey building with 10 units. But as the market situation changed, the company thought of adding more value to the property and demolished its original construction. Over two years, a new eight-storey building with 47 units – consisting of one- and twobedroom units – was built instead. All units are fully furnished, and various facilities are available in the serviced apartments.

Rents here range from Bt37,000 to Bt88,000 a month. Twelve-month leases are available.

Most customers are expat, and most of those are Japanese.

Despite the uniqueness of the units, Suwat said the project faced stiff competition from other properties in the area.

One of many such projects is Shanti Sadan Tower, a 22-storey building with 72 units. Monthly rent for a 180-square-metre, two-bedroom apartment is Bt50,000, while the rent for a 300-square-metre, three-bedroom apartment is between Bt70,000 and Bt75,000 a month. Sixty per cent of the tenants are Japanese.

In the same area, Mukdha Living Place is an eight-storey building accommodating 19 units. Rents range from Bt45,000 to Bt55,000. Twenty per cent of the tenants are Japanese.

Property developers foresee a bright future for this area. A recent survey by Plus Property confirmed this belief when it reported that another 2,960 units would be ready this year.

Forty-two per cent of the rooms, or 6,187 units, will be located in the Sukhumvit Road area, followed by the Silom-Sathorn and PloenchitChidlom areas with 16 per cent, or 2,266 units.

Units on Rama III Road are expected to grow 36 per cent, while the ones in Phya Thai district will grow 3 per cent.

Average monthly rent for gradeA properties is Bt1,156 per square metre, up Bt81 per square metre from 2006. Phloenchit-Chidlom remains the most expensive area, with rents as high as Bt1,287 a square metre.

Average monthly rent in the Silom-Sathorn area is Bt1,150 per square metre, while on Sukhumvit Road the average rent is Bt1,031 a square metre.

The Nation

Monday, March 24, 2008

The Sukhumvit 28 condominium

AP seeks more foreign buyers

Asian Property Development Plc (AP) plans to tap the luxury condominium segment with the launch of two new projects, in Sukhumvit Soi 28 and Sathon Soi 12, worth a combined five billion baht in the third quarter of the year.

The new projects will be joint ventures with Pacific Star, an international real estate investment firm. It will hold 49% in each, and they’ll be developed with a new design and under a new brand.

‘‘The partner can help us bring international property development ideas to locals. They build our confidence to develop luxury condominiums as they join us from the design process and give us an advice on the master concept,’’ said Visanu Suchatlumpong, a senior executive vicepresident with AP.

With the partner’s network abroad, the company can market to foreign buyers. It aims to increase the proportion of foreign buyers from less than 10% to 30%, says Mr Visanu.

With more foreigners as target purchasers, the new condominiums will adjust unit sizes. For example, a twobedroom unit marketed to a foreign buyer would be 80 square metres, 25% larger than those marketed to Thai buyers.

‘‘Unit prices per square metre will be at least 130,000 baht as the market price in the central business district has risen significantly from last year,’’ Mr Visanu said.

He noted that top-end developments in the Sathon area were fetching 200,000 baht and up per sq m and in the early Sukhumvit sois prices averaged more than 100,000 baht.

The Sukhumvit 28 condominium will be located on a newly acquired two-rai site on Sukhumvit Road near Soi 28. It will have 300 units worth two billion baht. Unit prices will start at six million baht.

The Sathon 12 development worth three billion baht will be located on a 3.5-rai plot in Soi 12, 150 metres from Sathon Road. It will have 490 units sized between 50 and 80 sq m. The developer plans to change the brand, currently known as The Address Sathon 12.

Earlier, AP and Pacific Star had a joint venture for the Life@MRT Ratchada condominium but they changed to the Sukhumvit 28 site. The Ratchada project, worth three billion baht, will be launched in May with 900 units sized between 55 and 60 sq m.

Environmental regulations requiring developers to provide one mature tree for every one ton of air-conditioner capacity have been abolished. However, environmental impact assessment (EIA) regulations are now stricter.

As a result, AP needs to adjust unit prices of the Ratchada project from 70,000 baht to between 75,000 and 88,000 baht per sq m as the stricter rules will increase its development costs by 10-15%. It will offer buyers some furniture to compensate for higher prices.

In Ratchada-Lat Phrao area, the company will also develop Life@MRT Lat Phrao 18 after acquiring the plot this month. The project value and unit number will be the same as at the MRT Ratchada project.

Late this month, AP will also launch sales of Life@Sukhumvit 67 worth 350 million baht, comprising 29 units priced from two million baht. AP shares closed on Friday at 6.95 baht, up 10 satang, in trade worth 29.9 million baht.